In their well-known book, Metaphors We Live By, George Lakoff and Mark Johnson argue that metaphor is not simply a literary device but an irreducible part of language itself. Moreover, metaphors have a cognitive function, structuring our thoughts and perceptions. A predominant metaphorical concept that governs our perception of life, they argue, is “life is a gambling game.” Some examples they provide to illustrate this metaphorical concept are, “I’ll take my chances,” “The odds are against me,” “He’s a real loser,” “He’s bluffing,” “Maybe we need to sweeten the pot,” “That’s my ace in the hole,” “That’s the luck of the draw,” and so on. The point is, these metaphors reveal how we perceive life, not gambling—life itself is perceived as a gamble, one filled with great risk. Lakoff and Johnson see these kind of common linguistic expressions as “speech formulas,” “fixed-form expressions,” or “phrasal lexical items”—they function “like single words, and the language has thousands of them.” Since popular song lyrics are so dependent on colloquial and vernacular expressions, it should therefore come as no surprise that they are loaded with “speech formulas” and “fixed-form expressions.” A song such as Kenny Rogers’ “The Gambler” isn’t simply about gambling, it’s about life itself, a way not only of imagining life, but a way of living it. In the gambler’s words, the singer says, “I found an ace that I could keep”:
You never count your money when you’re sittin’ at the table
There’ll be time enough for countin’ when the dealin’s done